Vincenzo Landino is an entrepreneur, speaker and host of the Brand Boost Podcast. Vincenzo is the the co-founder and Creative Director of Aftermarq, a creative studio that specializes in brand amplification, strategy and storytelling through video and live streaming. With experience as a brand correspondent, Vincenzo’s portfolio includes a 1 billion impression campaign launch for Applebee’s as well as work for Kia Motors, Paul Mitchell Schools, Homes.com, Barilla Pasta, DC United, Tinder, SAP, and Zoomph.

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Ever spend 5, 10 or even 20 hours writing a high quality blog post only to watch it fall by the wayside?

Your new post fails to attract social shares, traffic or email subscribers.

It’s the ultimate reason most bloggers quit after 3 months.

So what should you do?

Spend years honing your writing skills?

Make a deal with the devil, go to sleep a nobody and wake up an Influencer?

But what if there was a way?

To drive more traffic and subscribers to every post you publish, to know with utmost certainty that every post you publish will crush it before you write it?

Well, there is:

Content promotion.

About Cody Lister:

When Cody Lister graduated, he stayed in New York to start his career in corporate finance. When Cody was 24, he caught an intense case of the startup bug and changed careers to work at two startups, one in financial research and news and another in social media reputation management. Before Cody worked at the social media reputation management company, he started managing pay per click ads for small and medium-sized businesses.

Along the way, Cody found out that he had a knack for optimizing online ads! Once he left the social media company, Cody ramped up his pay per click advertising clients to turn it into a full-time business. Along the way, he learned how to write “epic” content and guest posts by following what the other top blogs were doing. (That means he jumped from “Financial Analyst” to “Marketing Director” to “CEO” as my job title)

The issue then became scaling up. He’s always had fire in my belly for helping small businesses and he love the impact paid search, content marketing and guest blogging can have on a business’ bottom line. But he knew if he wanted to grow his business and make more money, he would need to find larger corporate clients that could pay him bigger fees.

That’s when Cody decided to start the MarketDoc blog and create online courses, to help small business owners, solopreneurs and bloggers grow their businesses by combining the power of effective blogging and content promotion strategies that work. There’s too much misinformation out there and he wants to serve as your go to resource for what’s working right now.

Cody has been featured by some of the top blogs out there, like Lifehack, SEMrush, Kikolani and soon Kissmetrics, Nathalie Lussier’s AmbitionAlly blog and more! Cody writes at least 1,000 words per day because he enjoys it and enjoys teaching small businesses as much as possible. 

About Vincenzo Landino:

Vincenzo is an entrepreneur, speaker and host of the Brand Boost Podcast. He is the the founder and Creative Director of Aftermarq, a video content consultancy specializing in brand amplification and digital storytelling. With experience as a brand correspondent, Vincenzo’s portfolio includes a 1 billion impression campaign launch for Applebee’s as well as work for Mazda, Kia Motors, Paul Mitchell Schools, Barilla Pasta, DC United, Tinder, and Zoomph.

Outside of his professional life, Vincenzo is a die-hard Steelers fan, avid golfer and wine maker.

Voice Over Artist, Rachel Creveling

Rachel owns Belle Strategies, a social media marketing company specializing in turning followers into customers. She has been providing voice over talent for 6 years and has recorded for TV, Radio, and Podcasts. Find her at www.bellestrategies.com.

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Comments

  1. This podcast echos the sentiments of Amy Schmittauer, who has recently been talking about the importance of putting in the (hard) work in order to get the desired results. Cody makes it clear that the challenges are both many, and great in scale, however for those willing to invest their time wisely, results are there to be had. I think my biggest take away is to know when you have to bring in the necessary team members & other experts in order to properly do content promotion, and for most businesses, it’s much sooner than they think it is.

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